What are Ad Auctions? The Definitive Guide

Configuring rules about which ads should be displayed in which ad slots and the bidding priorities for each ad slot; SSP (supply

“Takeover” is a bit misleading because it's rarely every ad slot on a page; it's often a masthead or rich media creative plus a companion or two

adjustable shelving brackets single slot Also known as publishers' ad server, a first-party ad server allows publishers to manage the ad slots on their website and display ads that have

adventures of lil red slot An ad call is a call for an ad to fill an empty slot on a web page or app The user's browser or a web content server sends the request to an adtech